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ASA Staffing Connect: East Agenda

6–7 p.m.
Registration Open


7–9 p.m.
Networking Reception

8:30–9 a.m.
Registration and Breakfast With Exhibitors


9–9:45 a.m.
Welcome and ASA Industry Update
Jason Schafer, CSP, regional director, BelFlex Staffing Network; council chairman, ASA North Carolina Network
Steve Berchem, CSP, chief operating officer, ASA


9:45–11:15 a.m.
The New Language of Staffing
Steve Berchem, CSP, chief operating officer, ASA
Adam Bleibtreu, chief marketing officer, ASGN and Creative Circle; chairman, ASA industry marketing committee


11:15–11:30 a.m.
Break With Exhibitors


11:30 a.m.–12:30 p.m.
Breakout Sessions by Learning Track

Executive Track
Building a Strong Foundation for Growth
Shawn W. Poole, co-founder of Employbridge, board member, and executive in residence

Producer Track
Bringing Your ‘A’ Game to Critical Relationships
Kelly Irons, chief executive officer, developUs


12:30–1:45 p.m.
Networking Lunch


1:45–3 p.m.
Breakout Sessions by Learning Track

Executive Track
Everyday Marketing Strategies to Maximize Results
Adam Bleibtreu, chief marketing officer, ASGN and Creative Circle; chairman, ASA industry marketing committee

Producer Track
Why Attracting Millennial Talent Is Different
Claudette Cunitz, TSC, CSP, staffing industry consultant, CC Advisors Group LLC


3–3:30 p.m.
Break With Exhibitors


3:30–4:45 p.m.
Breakout Sessions by Learning Track

Executive Track
Technology Evaluation and Adoption—Understanding the Cycle of Innovation
John Thomas, CSP, CSC, professional staffing field consultant, Express Employment Professionals

Producer Track
Driving Relationships to Improve Performance (D.R.I.P.)
Kelly Irons, chief executive officer, developUs


4:45–6:15 p.m.
Networking Reception With Exhibitors

8:30–9 a.m.
Registration Open and Breakfast With Exhibitors


9–10:15 a.m.
Breakout Sessions by Learning Track


9–10:15 a.m.
Breakout Sessions by Learning Track

Executive Track
Employment Law and Regional Legislative Update
Jill White, attorney, Womble Bond Dickinson LLP

Producer Track
Trending Topics in Employment Law
Brittany Sakata, Esq., associate general counsel, ASA


10:15–10:30 a.m.
Break With Exhibitors


10:30 a.m.–12:30 p.m.
Breakout Sessions by Learning Track

Executive Track
Manage What Matters: Identifying Key Performance Metrics (10:30 a.m.–12:30 p.m.)
Claudette Cunitz, TSC, CSP, staffing industry consultant, CC Advisors Group LLC

Producer Track
Behavior-Based Interviewing: Uncover Hidden Talents (10:30–11:30 a.m.)
John Thomas, professional staffing field consultant, Express Employment Professionals

Charting a Better Course: Strategy for Effective Client Development (11:30 a.m.–12:30 p.m.)
Scott Love, professional speaker and trainer, Scott Love’s Great Recruiter Training

12:30–1 p.m.
Takeaways from the Conference and Prize Drawings
Jason Schafer, CSP, regional director, BelFlex Staffing Network; council chairman, ASA North Carolina Network

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