{"id":1534,"date":"2022-08-31T03:42:04","date_gmt":"2022-08-31T03:42:04","guid":{"rendered":"https:\/\/americanstaffing.net\/sw22\/?page_id=1534"},"modified":"2022-10-04T14:46:00","modified_gmt":"2022-10-04T14:46:00","slug":"speed-talks","status":"publish","type":"page","link":"https:\/\/americanstaffing.net\/sw22\/knowledge-hub\/speed-talks\/","title":{"rendered":"Speed Talks"},"content":{"rendered":"<div \n\t\tid=\"block_2f1a250c20f76c2724d47bbd25f64448\"\t\tclass=\"c-block-page-header text-left has-primary-background-color has-white-color\"\t\tdata-scroll=\"1\"\t\tdata-scroll-speed=\"-1\"\t\tdata-scroll-position=\"top\"\t\tstyle=\"background-image: none\"\t>\n\t<div \n\tclass=\"c-block-page-header__wrap\" \n\t\tstyle=\"background-image: url(https:\/\/americanstaffing.net\/sw22\/wp-content\/uploads\/sites\/32\/2022\/08\/knowledge-hub-48981414536_c1c0836f2e.jpeg)\"\n\t\t>\n\t<div \n\t\tclass=\"c-block-page-header__color-overlay\"\n\t\tstyle=\"opacity: 0.5;mix-blend-mode: normal\"\n\t><\/div>\n\t<div class=\"container c-block-page-header__body\">\n\t\t\n\n<h1 class=\"wp-block-heading\">Speed Talks<\/h1>\n\n\n\n<p>Join a distinguished group of visionaries for unique, fast-paced networking and thought leadership discussions. These 15-minute sessions are easy to fit in during lunch and refreshment breaks.<\/p>\n\n\n\t<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group mt-n5 pt-4 position-relative has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><div \n\t\tid=\"block_9fdeb375f9bf37cb8231b59326a94559\"\t\tclass=\"c-block-sessions text-left\"\t>\n\t<div \n\tdata-vue-component=\"sessions\"\n\tdata-vue-props=\"{&quot;baseUrl&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talks\\\/&quot;,&quot;metaTitle&quot;:&quot;Staffing World 2022&quot;,&quot;metaDescription&quot;:&quot;&quot;,&quot;agendaItems&quot;:[{&quot;title&quot;:&quot;Tips and Tricks to Minimize Business Risk Before and After a Client Bankruptcy&quot;,&quot;content&quot;:&quot;&lt;p&gt;Client bankruptcies present significant challenges for staffing companies and can drastically affect your bottom line. Get insightful analysis of the issues that staffing companies must address throughout their business relationship with clients, before and after a client\\u2019s bankruptcy filing. This talk will answer the following questions and many more:&lt;\\\/p&gt;\\n&lt;ul&gt;\\n&lt;li&gt;What can I do to protect my business before a client files bankruptcy?&lt;\\\/li&gt;\\n&lt;li&gt;What should I do when my client files bankruptcy?&lt;\\\/li&gt;\\n&lt;li&gt;What happens to my contract with the client debtor?&lt;\\\/li&gt;\\n&lt;li&gt;Who is on the hook for staffed employees\\u2019 wages?&lt;\\\/li&gt;\\n&lt;li&gt;Is my outstanding invoice for staffed employees entitled to priority payment?&lt;\\\/li&gt;\\n&lt;li&gt;What should I do if I receive a demand from the debtor client or bankruptcy trustee for return of payments I received?&lt;\\\/li&gt;\\n&lt;\\\/ul&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/tips-and-tricks-to-minimize-risk-client-bankruptcy\\\/&quot;,&quot;metaDescription&quot;:&quot;Analysis of the issues that staffing companies must address before and after a client\\u2019s bankruptcy filing.&quot;,&quot;metaTitle&quot;:&quot;Tips and Tricks to Minimize Business Risk Before and After a Client Bankruptcy - Staffing World 2022&quot;,&quot;id&quot;:1464,&quot;slug&quot;:&quot;tips-and-tricks-to-minimize-risk-client-bankruptcy&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 5:30 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 5:40 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Diane Geller&quot;,&quot;slug&quot;:&quot;diane-geller&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/diane-geller\\\/&quot;,&quot;id&quot;:1465,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Diane-J.-Geller-cr.jpg&quot;,&quot;title&quot;:&quot;partner&quot;,&quot;company&quot;:&quot;Fox Rothschild LLP&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;},{&quot;person&quot;:{&quot;name&quot;:&quot;Heather Ries&quot;,&quot;slug&quot;:&quot;heather-ries&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/heather-ries\\\/&quot;,&quot;id&quot;:1466,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Ries-Heather-sq.jpg&quot;,&quot;title&quot;:&quot;partner&quot;,&quot;company&quot;:&quot;Fox Rothschild LLP&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Ftips-and-tricks-to-minimize-risk-client-bankruptcy%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;No Competition: Building a Brand-Centric Competitive Advantage&quot;,&quot;content&quot;:&quot;&lt;p&gt;Over the past five years, the surge in available staffing-centric tech solutions has truly leveled the playing field. Today, staffing agencies of all sizes have access to automation and experience management solutions, making it harder than ever for clients and candidates to see the difference between service providers. Since technology is no longer a competitive advantage, it&#8217;s essential to re-establish and promote how your staffing agency is different and why you&#8217;re the best in the market. Brand is the next battleground. While you may think your brand is limited to the elements that identify you, I&#8217;m here to tell you that you have virtually limitless possibilities at your fingertips. Furthermore, if done right, you could make it almost impossible for other staffing agencies to compete with you.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/no-competition-building-a-brand-centric-competitive-advantage\\\/&quot;,&quot;metaDescription&quot;:&quot;Brand is the next battleground. Re-establish and promote how your staffing agency is different and why you&#039;re the best in the market.&quot;,&quot;metaTitle&quot;:&quot;No Competition: Building a Brand-Centric Competitive Advantage - Staffing World 2022&quot;,&quot;id&quot;:1490,&quot;slug&quot;:&quot;no-competition-building-a-brand-centric-competitive-advantage&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 5:30 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 5:40 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Jeff Pelliccio&quot;,&quot;slug&quot;:&quot;jeff-pelliccio&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/jeff-pelliccio\\\/&quot;,&quot;id&quot;:1467,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Pelliccio-Jeff.jpg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;byline&quot;:&quot;founder and CEO, Allied Insight&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fno-competition-building-a-brand-centric-competitive-advantage%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;How to Evaluate Vendors and Products at Staffing World\\u2014Tips From the Other Side&quot;,&quot;content&quot;:&quot;&lt;p&gt;After years of exhibiting at Staffing World, we&#8217;re here to share secrets to success while exploring products and services in the expo hall. The goal is to find partners that will help drive your success for years to come. We&#8217;ll start with tips to help you save time by very quickly determining mutual interest level. You&#8217;ll then learn to evaluate company basics, the salesperson, and ultimately the product. Your final takeaway will be a list of targeted questions that will help ensure you make the best decision possible.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/how-to-evaluate-vendors-and-products-at-staffing-world\\\/&quot;,&quot;metaDescription&quot;:&quot;After years of exhibiting at Staffing World, we&#039;re here to share secrets to success while exploring products and services in the expo hall.&quot;,&quot;metaTitle&quot;:&quot;How to Evaluate Vendors and Products at Staffing World\\u2014Tips From the Other Side - Staffing World 2022&quot;,&quot;id&quot;:1491,&quot;slug&quot;:&quot;how-to-evaluate-vendors-and-products-at-staffing-world&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 5:45 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 5:55 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Brad Herrmann&quot;,&quot;slug&quot;:&quot;brad-herrmann&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/brad-herrmann\\\/&quot;,&quot;id&quot;:1469,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/167-Brad_Herrmann-sq.jpg&quot;,&quot;title&quot;:&quot;founder and CEO&quot;,&quot;company&quot;:&quot;Text-Em-All&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fhow-to-evaluate-vendors-and-products-at-staffing-world%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;The Sixfold Path to Staffing Growth&quot;,&quot;content&quot;:&quot;&lt;p&gt;Consistent growth proves to be elusive for all businesses, but that is especially true for staffing firms. In the early stages of growth, staffing leaders find the &#8220;magic formula&#8221; and then replicate that process. Unfortunately, at some point what used to deliver predictable growth no longer does. Revenue flattens out and even shrinks, and the staffing firm is left to try and figure out why the tried-and-true formula isn&#8217;t working.&lt;\\\/p&gt;\\n&lt;p&gt;My experience co-founding and growing a staffing firm from a startup into a national and then international staffing organization was similar to what I&#8217;ve just described. There are growth plateaus that every staffing firm reaches that require its leadership to reassess its business model and strategy to correct what is no longer contributing to growth. I discovered six pillars that serve as the primary levers to punching through to the next level of growth. The program I developed is the Sixfold Path to Staffing Growth. In it, I discuss the six most important business sectors that must be reviewed to determine if they are &#8220;broken.&#8221; I then offer recommendations on correcting any or all of these pillars to return the staffing firm to solid growth.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/the-sixfold-path-to-staffing-growth\\\/&quot;,&quot;metaDescription&quot;:&quot;Discover the six most important business sectors that must be reviewed to ensure the solid growth of your staffing firm.&quot;,&quot;metaTitle&quot;:&quot;The Sixfold Path to Staffing Growth - Staffing World 2022&quot;,&quot;id&quot;:1493,&quot;slug&quot;:&quot;the-sixfold-path-to-staffing-growth&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 5:45 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 5:55 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Jay Mattern&quot;,&quot;slug&quot;:&quot;jay-mattern&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/jay-mattern\\\/&quot;,&quot;id&quot;:697,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Mattern-Jay-sq.jpg&quot;,&quot;title&quot;:&quot;COO&quot;,&quot;company&quot;:&quot;Proman Staffing&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;byline&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fthe-sixfold-path-to-staffing-growth%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Nexus\\u2014Staffing Firms\\u2019 Unrecognized Tax Liability&quot;,&quot;content&quot;:&quot;&lt;p&gt;Many staffing companies operate without complying with state and local tax obligations, subjecting themselves to unnecessary risk. Calculating how to source gross receipts is a key element in determining a staffing company\\u2019s state income tax liability. Staffing companies operating in multiple states should be aware of the growing trend in which states are migrating from a cost of performance-based sourcing method toward a market-based approach when determining where to properly source gross receipts derived from sales of services.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/nexus-staffing-firms-unrecognized-tax-liability\\\/&quot;,&quot;metaDescription&quot;:&quot;Avoid unnecessary risk and ensure you comply with state and local tax obligations. Calculate how to source gross receipts to determine your tax liability.&quot;,&quot;metaTitle&quot;:&quot;Nexus\\u2014Staffing Firms\\u2019 Unrecognized Tax Liability - Staffing World 2022&quot;,&quot;id&quot;:1494,&quot;slug&quot;:&quot;nexus-staffing-firms-unrecognized-tax-liability&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 6:00 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 6:10 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Alison Dunleavy&quot;,&quot;slug&quot;:&quot;alison-dunleavy&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/alison-dunleavy\\\/&quot;,&quot;id&quot;:1939,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/10\\\/dunleavy_alison.jpg&quot;,&quot;title&quot;:&quot;principal&quot;,&quot;company&quot;:&quot;UHY LLP&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fnexus-staffing-firms-unrecognized-tax-liability%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;How the Right Digital Strategy Can Help Smaller Staffing Firms Go Big and Grab More Market Share&quot;,&quot;content&quot;:&quot;&lt;p&gt;The right digital strategy can help smaller staffing companies grab more market share, or even just keep you in the game. In fact, your size and agility are your superpowers. The rise of the gig and remote workforce has radically changed the workforce landscape. Staffing companies need to adapt and level up their talent supply chain strategies\\u2014beyond traditional recruitment and sourcing methods. Going digital with sourcing, recruitment, candidate management, and data strategies can not only give you a competitive edge but is also vital to staying relevant for your customers who now have multiple sources of talent supply to pick from: on-demand and gig workforce platforms, solopreneurs, and talent clouds. They want their staffing partners to go beyond just putting &#8220;butts in seats&#8221; and provide holistic talent supply solutions, and smaller staffing companies are leveraging talent tech more aggressively, are more agile and adaptable, and are at the forefront of this movement.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/how-the-right-digital-strategy-can-help-smaller-staffing-firms\\\/&quot;,&quot;metaDescription&quot;:&quot;The right digital strategy can help smaller staffing companies grab more market share, or even just keep you in the game.&quot;,&quot;metaTitle&quot;:&quot;How the Right Digital Strategy Can Help Smaller Staffing Firms Go Big and Grab More Market Share - Staffing World 2022&quot;,&quot;id&quot;:1495,&quot;slug&quot;:&quot;how-the-right-digital-strategy-can-help-smaller-staffing-firms&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 6:00 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 6:10 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Terri Gallagher&quot;,&quot;slug&quot;:&quot;terri-gallagher&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/terri-gallagher\\\/&quot;,&quot;id&quot;:1473,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/08\\\/gallaghert_headshot-SW22-820x1024.jpg&quot;,&quot;title&quot;:&quot;founder&quot;,&quot;company&quot;:&quot;Gallagher and Consultants&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fhow-the-right-digital-strategy-can-help-smaller-staffing-firms%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;How a Phenomenal Candidate Experience Is Essential to Your Firm\\u2019s Growth&quot;,&quot;content&quot;:&quot;&lt;p&gt;Are you struggling to convert top talent into hires? Are your recruiters complaining about ghosting? About three-quarters of recruiters say they\\u2019ve been ghosted by a candidate, and nearly half (47%) of candidates admit to ghosting recruiters, according to a recent Monster survey. So, why are candidates ghosting? Most candidates point to misleading information, an impersonal process, or unresponsive recruiters as reasons why they ghost a prospective employer. Join this session to learn how a best-in-class candidate experience can drive candidates, increase your team\\u2019s efficiency, and drive your staffing firm\\u2019s growth.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/how-a-phenomenal-candidate-experience-is-essential-to-your-firms-growth\\\/&quot;,&quot;metaDescription&quot;:&quot;Learn how a best-in-class candidate experience can drive candidates, increase your team\\u2019s efficiency, and drive your staffing firm\\u2019s growth.&quot;,&quot;metaTitle&quot;:&quot;How a Phenomenal Candidate Experience Is Essential to Your Firm\\u2019s Growth - Staffing World 2022&quot;,&quot;id&quot;:1496,&quot;slug&quot;:&quot;how-a-phenomenal-candidate-experience-is-essential-to-your-firms-growth&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 6:15 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 6:25 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Alison Goldman&quot;,&quot;slug&quot;:&quot;alison-goldman&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/alison-goldman\\\/&quot;,&quot;id&quot;:1474,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/08\\\/alison-goldman-1516253700921.jpeg&quot;,&quot;title&quot;:&quot;team lead and strategic account manager&quot;,&quot;company&quot;:&quot;Monster&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fhow-a-phenomenal-candidate-experience-is-essential-to-your-firms-growth%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;How to Double the Response to Your Staffing Website&quot;,&quot;content&quot;:&quot;&lt;p&gt;Did you know that up to 95% of visitors to staffing websites \\u201cbounce\\u201d? People come to your website, then leave without ever taking action. They don\\u2019t apply to jobs. And they don\\u2019t contact you about your services. Want to get dramatically more ROI from your website? In this Speed Talk, I\\u2019ll show you how. You\\u2019ll see the six most common reasons why staffing websites fail, and learn three specific ways you can dramatically increase your response.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/avoiding-failure-lessons-from-the-great-recession-to-thrive-in-uncertain-times\\\/&quot;,&quot;metaDescription&quot;:&quot;We examine the top lessons from the Great Recession and review the strategies that differentiated the winners from the failures.&quot;,&quot;metaTitle&quot;:&quot;How to Double the Response to Your Staffing Website - Staffing World 2022&quot;,&quot;id&quot;:1497,&quot;slug&quot;:&quot;avoiding-failure-lessons-from-the-great-recession-to-thrive-in-uncertain-times&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 25, 2022 6:15 pm&quot;,&quot;end_time&quot;:&quot;October 25, 2022 6:25 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;David Searns&quot;,&quot;slug&quot;:&quot;david-searns&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/david-searns\\\/&quot;,&quot;id&quot;:735,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Searns-David-sq.jpg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;byline&quot;:&quot;co-CEO, Haley Marketing&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Favoiding-failure-lessons-from-the-great-recession-to-thrive-in-uncertain-times%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Can You Hire Faster Without Increasing Risk? We Think So.&quot;,&quot;content&quot;:&quot;&lt;p&gt;When it comes to doing things faster, we often assume there will be a sacrifice in quality (e.g., fast food, spray tans, and hair plugs). The speed just doesn&#8217;t outweigh the risk that your experience will be poor. But does that principle have to hold true when it comes to hiring faster? In this session, we&#8217;ll discuss how quickly hiring at scale doesn&#8217;t have to mean sacrificing quality and increasing risk.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/can-you-hire-faster-without-increasing-risk-we-think-so\\\/&quot;,&quot;metaDescription&quot;:&quot;In this session, we&#039;ll discuss how quickly hiring at scale doesn&#039;t have to mean sacrificing quality and increasing risk.&quot;,&quot;metaTitle&quot;:&quot;Can You Hire Faster Without Increasing Risk? We Think So. - Staffing World 2022&quot;,&quot;id&quot;:1498,&quot;slug&quot;:&quot;can-you-hire-faster-without-increasing-risk-we-think-so&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 26, 2022 1:30 pm&quot;,&quot;end_time&quot;:&quot;October 26, 2022 1:40 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Brad Heber&quot;,&quot;slug&quot;:&quot;brad-heber&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/brad-heber\\\/&quot;,&quot;id&quot;:1475,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/08\\\/Heber-Brad-sq.jpg&quot;,&quot;title&quot;:&quot;head of growth and solution design&quot;,&quot;company&quot;:&quot;Vetty&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fcan-you-hire-faster-without-increasing-risk-we-think-so%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;From Silos to Strategic: Unify Your Marketing, Technology, and Operations to Drive Measurable Impact&quot;,&quot;content&quot;:&quot;&lt;p&gt;We&#8217;ve all witnessed the rapid technology innovation in the staffing industry over the past few years. But while you may be investing in amazing tech, if you&#8217;re not creating a cohesive strategy among marketing, recruiting, and tech, then you&#8217;re missing out on a huge opportunity. You&#8217;re creating a theme park with simply roller coasters, restaurants, and toy shops\\u2014without the unified strategy to drive a world-class experience that people rave about. That&#8217;s the kind of experience you want to provide your candidates, clients, and internal team. In this talk, you&#8217;ll hear the key elements to consider when creating a holistic strategy that drives results for your staffing firm.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/unify-your-marketing-technology-and-operations-to-drive-measurable-impact\\\/&quot;,&quot;metaDescription&quot;:&quot;In this talk, you&#039;ll hear the key elements to consider when creating a holistic tech strategy that drives results for your staffing firm.&quot;,&quot;metaTitle&quot;:&quot;From Silos to Strategic: Unify Your Marketing, Technology, and Operations to Drive Measurable Impact - Staffing World 2022&quot;,&quot;id&quot;:1505,&quot;slug&quot;:&quot;unify-your-marketing-technology-and-operations-to-drive-measurable-impact&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 27, 2022 12:45 pm&quot;,&quot;end_time&quot;:&quot;October 27, 2022 12:55 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Sara Ford&quot;,&quot;slug&quot;:&quot;sara-ford&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/sara-ford\\\/&quot;,&quot;id&quot;:1940,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/10\\\/Ford_Sara-1024x1007.jpg&quot;,&quot;title&quot;:&quot;director of client services&quot;,&quot;company&quot;:&quot;Parqa&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Funify-your-marketing-technology-and-operations-to-drive-measurable-impact%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Grow Your Staffing Agency While Effectively Managing Cash Flow&quot;,&quot;content&quot;:&quot;&lt;p&gt;There are plenty of challenges when it comes to owning a staffing agency, and finding talent is just one of them. You must also consider insurance, compliance, cash flow, funding, and more. Client credit risk, contract payment terms, and delayed client payments can be burdensome and negatively affect your business. Additionally, there are many funding solutions out there. In today\\u2019s market with rising interest rates, it\\u2019s hard to know which option is right for you. Join representatives from TCI Business Capital as they discuss some of these ownership challenges, how to improve cash flow, and available funding options.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/grow-your-staffing-agency-while-effectively-managing-cash-flow\\\/&quot;,&quot;metaDescription&quot;:&quot;Join representatives from TCI Business Capital as they discuss ownership challenges, how to improve cash flow, and available funding options.&quot;,&quot;metaTitle&quot;:&quot;Grow Your Staffing Agency While Effectively Managing Cash Flow - Staffing World 2022&quot;,&quot;id&quot;:1506,&quot;slug&quot;:&quot;grow-your-staffing-agency-while-effectively-managing-cash-flow&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 27, 2022 12:45 pm&quot;,&quot;end_time&quot;:&quot;October 27, 2022 12:55 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Kelly Nelson&quot;,&quot;slug&quot;:&quot;kelly-nelson&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/kelly-nelson\\\/&quot;,&quot;id&quot;:1480,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/kelly-nelson.jpeg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;byline&quot;:&quot;SVP of business development, TCI Business Capital&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;},{&quot;person&quot;:{&quot;name&quot;:&quot;Sheri Tischer&quot;,&quot;slug&quot;:&quot;sheri-tischer&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/sheri-tischer\\\/&quot;,&quot;id&quot;:749,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/Sheri-Tischer-cr.jpg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;byline&quot;:&quot;VP of business development, TCI Business Capital&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fgrow-your-staffing-agency-while-effectively-managing-cash-flow%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;How to Build a Talent Pool Without Using Unconscious Bias&quot;,&quot;content&quot;:&quot;&lt;p&gt;At any one time, there are two billion pieces of information hitting our nervous system. Our brain can&#8217;t process all of that, so it does one of three things: it deletes, distorts, or generalizes the information. You are left with about 64 pieces of information that your brain can process, which is about 0.0032% of your reality. While you think you&#8217;re seeing the whole world, you&#8217;re only seeing a fraction of it. This is how unconscious biases can influence recruiters and hiring managers to form instant opinions about candidates. Attendees will understand more about how their brains can form stories and opinions based on previous experiences; how unconscious biases influence decision making; and practical, useful tools to help identify top performers based on who can do the job\\u2014not who is in line with the hiring leader&#8217;s biases. This talk will dive into how assessments can be used to identify top performers, improve diversity, minimize bias, build strong talent pools, and implement internal mobility programs within organizations.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/how-to-build-a-talent-pool-without-using-unconscious-bias\\\/&quot;,&quot;metaDescription&quot;:&quot;Learn how assessments can be used to identify top performers, improve diversity, minimize bias, build strong talent pools, and more.&quot;,&quot;metaTitle&quot;:&quot;How to Build a Talent Pool Without Using Unconscious Bias - Staffing World 2022&quot;,&quot;id&quot;:1499,&quot;slug&quot;:&quot;how-to-build-a-talent-pool-without-using-unconscious-bias&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 27, 2022 1:00 pm&quot;,&quot;end_time&quot;:&quot;October 27, 2022 1:10 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Lynne Foster&quot;,&quot;slug&quot;:&quot;lynne-foster&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/lynne-foster\\\/&quot;,&quot;id&quot;:1476,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/08\\\/lynne-foster.jpeg&quot;,&quot;title&quot;:&quot;VP of business development and strategic partnerships&quot;,&quot;company&quot;:&quot;Vervoe&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fhow-to-build-a-talent-pool-without-using-unconscious-bias%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Mistakes We\\u2019ve Made So You Don\\u2019t Have To: 10 Tips for Direct Hire Staffing&quot;,&quot;content&quot;:&quot;&lt;p&gt;Are you looking to break into or expand your company\\u2019s direct hire staffing services? Join industry leaders and search and placement section volunteers John Ruffini, vice president of professional development with HealthTrust Workforce Solutions, and Elizabeth Stanislawski, director of talent and culture with Focus GTS, as they walk attendees through best practices and lessons learned in direct hire and executive search staffing.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/10-tips-for-direct-hire-staffing\\\/&quot;,&quot;metaDescription&quot;:&quot;Industry leaders explore best practices and lessons learned in direct hire and executive search staffing.&quot;,&quot;metaTitle&quot;:&quot;Mistakes We\\u2019ve Made So You Don\\u2019t Have To: 10 Tips for Direct Hire Staffing - Staffing World 2022&quot;,&quot;id&quot;:1500,&quot;slug&quot;:&quot;10-tips-for-direct-hire-staffing&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 27, 2022 1:15 pm&quot;,&quot;end_time&quot;:&quot;October 27, 2022 1:25 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Brittany Fox&quot;,&quot;slug&quot;:&quot;brittany-fox&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/brittany-fox\\\/&quot;,&quot;id&quot;:1997,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/10\\\/Fox_Brittany.jpg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;byline&quot;:&quot;COO, Focus GTS&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;},{&quot;person&quot;:{&quot;name&quot;:&quot;John Ruffini&quot;,&quot;slug&quot;:&quot;john-ruffini&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/john-ruffini\\\/&quot;,&quot;id&quot;:156,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2021\\\/08\\\/Ruffini-John_cr.jpg&quot;,&quot;title&quot;:&quot;&quot;,&quot;company&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;byline&quot;:&quot;VP of professional development, HealthTrust Workforce Solutions&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:28,&quot;name&quot;:&quot;Stage 1&quot;,&quot;slug&quot;:&quot;stage-1&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2F10-tips-for-direct-hire-staffing%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Why Workplace Motivators Matter for Companies and Candidates&quot;,&quot;content&quot;:&quot;&lt;p&gt;Back in the 1950s, Fredrick Herzberg, Ph.D., believed that productivity in America was receding because of a focus on money and benefits to the exclusion of providing opportunity for responsibility and continuous learning. In today\\u2019s tight talent market, many employers are defaulting to this same strategy. However, when workers get money without responsibility, their entitlement quotient goes up and their productivity quotient goes down. When workers are given responsibility without money, they become resentful and less productive. The most productive employees, according to Herzberg, are the ones who are continually challenged as well as compensated fairly. Clearly every employer wants to have a motivated workforce. In this session we will outline 12 motivators, based on Herzberg\\u2019s research, to help you learn how to cultivate a motivated workforce today, without breaking the bank.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/why-workplace-motivators-matter\\\/&quot;,&quot;metaDescription&quot;:&quot;In this session we will outline 12 motivators to help you learn how to cultivate a motivated workforce today, without breaking the bank.&quot;,&quot;metaTitle&quot;:&quot;Why Workplace Motivators Matter for Companies and Candidates - Staffing World 2022&quot;,&quot;id&quot;:1501,&quot;slug&quot;:&quot;why-workplace-motivators-matter&quot;,&quot;image&quot;:false,&quot;parent&quot;:0,&quot;start_time&quot;:&quot;October 27, 2022 1:15 pm&quot;,&quot;end_time&quot;:&quot;October 27, 2022 1:25 pm&quot;,&quot;sponsors&quot;:&quot;&quot;,&quot;people&quot;:[{&quot;person&quot;:{&quot;name&quot;:&quot;Ken Graham, Ph.D.&quot;,&quot;slug&quot;:&quot;ken-graham&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/ken-graham\\\/&quot;,&quot;id&quot;:1478,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/ken-graham.jpeg&quot;,&quot;title&quot;:&quot;principal psychologist&quot;,&quot;company&quot;:&quot;PSP Metrics&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;},{&quot;person&quot;:{&quot;name&quot;:&quot;Nicole Scott, Ph.D.&quot;,&quot;slug&quot;:&quot;nicole-scott&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/speakers\\\/nicole-scott\\\/&quot;,&quot;id&quot;:1502,&quot;image&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-content\\\/uploads\\\/sites\\\/32\\\/2022\\\/09\\\/nicole-scott-sq.jpeg&quot;,&quot;title&quot;:&quot;principal psychologist&quot;,&quot;company&quot;:&quot;PSP Metrics&quot;,&quot;byline&quot;:&quot;&quot;,&quot;email&quot;:&quot;&quot;,&quot;company_logo&quot;:false,&quot;website&quot;:&quot;&quot;,&quot;twitter&quot;:&quot;&quot;,&quot;linkedin&quot;:&quot;&quot;,&quot;search_keywords&quot;:&quot;&quot;},&quot;role&quot;:&quot;speaker&quot;}],&quot;agenda_type&quot;:[{&quot;term_id&quot;:12,&quot;name&quot;:&quot;Speed Talk&quot;,&quot;slug&quot;:&quot;speed-talk&quot;,&quot;term_group&quot;:0,&quot;term_taxonomy_id&quot;:12,&quot;taxonomy&quot;:&quot;asa-agenda-type&quot;,&quot;description&quot;:&quot;&quot;,&quot;parent&quot;:0,&quot;count&quot;:16,&quot;filter&quot;:&quot;raw&quot;,&quot;term_order&quot;:&quot;0&quot;}],&quot;focus&quot;:[],&quot;note&quot;:&quot;&quot;,&quot;pull_quote&quot;:&quot;&quot;,&quot;block_style&quot;:&quot;default&quot;,&quot;stage&quot;:{&quot;id&quot;:29,&quot;name&quot;:&quot;Stage 2&quot;,&quot;slug&quot;:&quot;stage-2&quot;},&quot;youtube_video&quot;:&quot;&quot;,&quot;materials&quot;:[],&quot;materials_note&quot;:&quot;&quot;,&quot;material_fields&quot;:{&quot;materials&quot;:false,&quot;materials_note&quot;:&quot;&quot;},&quot;search_keywords&quot;:&quot;&quot;,&quot;hasMaterials&quot;:false,&quot;loginLink&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/wp-login.php?redirect_to=https%3A%2F%2Famericanstaffing.net%2Fsw22%2Fknowledge-hub%2Fspeed-talk%2Fitem%2Fwhy-workplace-motivators-matter%2F&quot;,&quot;materialsNote&quot;:&quot;&quot;},{&quot;title&quot;:&quot;Most Creative Ways to Attract Talent&quot;,&quot;content&quot;:&quot;&lt;p&gt;It\\u2019s time to think like a job seeker and make them feel like they are on the big screen as they get hired. We will discuss the method of creative content, which is about listening, engaging, and caring. Everyone watches Netflix, so why don&#8217;t we use their marketing method to engage our audience? We can, and I will show you what is making a splash in the recruiting industry. Get ready for this energetic way of recruiting.&lt;\\\/p&gt;\\n&lt;!-- AddThis Advanced Settings generic via filter on the_content --&gt;&lt;!-- AddThis Share Buttons generic via filter on the_content --&gt;&quot;,&quot;url&quot;:&quot;https:\\\/\\\/americanstaffing.net\\\/sw22\\\/knowledge-hub\\\/speed-talk\\\/item\\\/most-creative-ways-to-attract-talent\\\/&quot;,&quot;metaDescription&quot;:&quot;Everyone watches Netflix, so why don&#039;t we use their marketing method to engage our audience? 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