Industrial Staffing: Stop Reacting to Peak Season and Start Leading It

September 15, 2026
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Attend this Webinar

Sep 15, 2026 2–3 p.m. Eastern

Registration fee
Member Free
Nonmember $199.00

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Who Should Attend

Staffing, recruiting, and workforce solutions company owners, principals, chief executive officers, presidents, and branch managers as well as recruiting professionals in the industrial sector.

Highlights

Peak season does not sneak up on industrial staffing firms. The patterns are already there. The data exists. The cycles repeat year after year. The question is whether your firm is building a strategy around what you already know—or waiting until the orders spike to react.

Join the ASA industrial section for a fireside chat featuring principal and chief executive officer of WinSource Mark Winter, a proven expert in driving sales performance, keeping focus on customers, and streamlining execution strategies. Winter will provide guidance on how to get ahead of peak season before the pressure hits.

    This conversation, moderated by Kleopatra Papazahariou, market director, professional and industrial, with Kelly, will cover:

  • How to use seasonal patterns and market data to anticipate demand before it spikes and structure your team’s activity around both winning business and delivering it
  • How to move from reactive client communication to a proactive engagement model that keeps your firm in control when speed is the primary pressure
  • What recruiter readiness should look like before the ramp-up, including how to move beyond scripted conversations to identify reliable talent early and build a pipeline that improves show rates and retention
  • What a practical peak season calendar looks like for your vertical and how to put it to work immediately

Guest Speaker:

Mark Winter

principal and CEO, WinSource

Winter is an expert at driving sales performance, keeping focus on customers, and keeping things simple. For 20 years, Winter has held every sales role out there—from branch manager to vice president of sales and enablement for a $2.5 billion publicly traded company. During that time, he has spent countless hours figuring out what works and what doesn’t. This enables Winter to sniff out things that are blocking performance, remove the barrier, and get people to act. He is a Six Sigma black belt and holds master certifications from some of the top sales training organizations in the world.

 

Moderator:

Kleopatra Papazahariou

market director, professional and industrial, Kelly

With more than 20 years in the staffing industry, Papazahariou has dedicated her career to developing people and their careers. As treasurer of the Illinois Search and Staffing Association and a volunteer for ASA, she is committed to advancing the industry and nurturing future leaders. Currently, Papazahariou oversees Kelly Services’ professional and industrial market in greater Chicagoland. She began her journey in staffing with a simple yet powerful motivation: to help people put food on the table. This passion continues to drive her today.


This webinar qualifies for 1.0 hour of CE toward maintaining your ASA credential.

This program is valid for 1.0 PDC for the SHRM-CP® or SHRM-SCP®

SHRM-CP | SHRM-SCP