Haley Marketing announces new Reputation Management services
Haley Marketing, the largest website development, social and content marketing firm serving the temporary staffing and executive recruiting industries, just announced that they now offer an online reputation management service.
This new service uses a Net Promoter Score (NPS) methodology integrated with a private feedback channel and online review sites to solicit immediate feedback from employers and job seekers. Promoters, those who rate a staffing firm a 9 or 10 on a 10-point scale, are invited to leave reviews on specific social review sites. Detractors, those rating the staffing firm between 1 and 6, are invited to leave private feedback for the staffing firm’s management.
Haley Marketing’s Reputation Management service includes:
- Access to a cloud-based reputation management software application.
- Integration with over 50 online review sites.
- Branded email survey invitations.
- Automated follow-up email if no feedback is left within three days.
- Real-time alerts of both positive and negative reviews.
- Monthly progress reports.
- Monthly data upload from client list.
- Real-time website widget to display positive testimonials.
- Staggered mailings to promote “organic” reviews and protect from getting flagged by review sites.
An indispensable tool in online brand management
Haley Marketing’s reputation management system was created because of the increased importance of social review sites in terms of both referrals and search engine optimization. This service will help temporary staffing and executive recruiting firms to protect and build their online employer brands by: intercepting unhappy clients and candidates before they leave negative online reviews; soliciting positive reviews from satisfied clients and candidates; and automating the collection of testimonials.
According to Haley Marketing CEO, David Searns: “At Haley Marketing, we continually strive to find new ways to make great marketing more affordable. Our reputation management service helps our clients proactively manage their employer brands by garnering more positive reviews, catching negative feedback before it goes viral, and benchmarking their candidate service experience.
“Research shows that nearly nine out of 10 people trust online reviews as much as personal recommendations,” continues Searns. “Our new service provides a cost-effective way for clients to build a better online reputation with job seekers, in what’s clearly a candidate’s market.”
About Haley Marketing Group
Haley Marketing provides website development, email and content marketing, social media marketing and strategy consulting to the staffing industry. The company provides services to more than 800 staffing and recruiting firms throughout the world.
Haley Marketing’s mission is to make great marketing more affordable. The firm’s clients range from solo recruiters to larger staffing and recruiting organizations with regional, national and international offices.
Haley Marketing’s services include:
Reputation Management
Corporate Identity & Creative
For more information, contact Haley Marketing at 1.888.696.2900.
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