Use Top Marketers’ Digital Strategies and Put Them to Work for Your Staffing Firm
Overview
Highlights
A/B, SEM, SEO, CMS—marketing acronyms may seem like a bizarre code meant to keep decision makers in the dark, but this webinar will shine some light on the terms you need to know.
By putting together some simple marketing strategies, leaders can increase job seekers’ and clients’ interest in their firms. Learn the strategies that marketers use every day to maximize your staffing activities, from email campaigns to Google search results. With a solid marketing plan, you can revive old leads and secure new business without constant maintenance and attention.
During this webinar, two marketers who lead the ASA marketing committee, one representing a local regional brand and one from a national staffing firm, will share their insights on marketing tactics you can implement in 2019. No matter your company’s size, you’ll come away with enough of an understanding of marketing concepts to be able to communicate with your marketing team to develop a plan.
During this webinar, attendees will learn
- How marketing concepts can be applied to staffing
- How to apply lessons from real-world marketing programs
- Best practices and strategies for building an effective marketing program that they can implement in 2019
Presenters
Adam Bleibtreu, chief marketing officer, ASGN Inc.
Jacob Rhoades, senior vice president, Parker Staffing Services LLC
