ASA Announces First Women in Leadership Scholarship Recipients


The American Staffing Association today announced the inaugural class of Women in Leadership Scholarship recipients. The Women in Leadership Scholarship program honors rising stars in the staffing and recruiting who show exemplary professional growth potential and a commitment to a career in the industry.

Nearly 70 young women leaders from across the U.S. applied for the two available scholarships. The 2020 honorees are Brenna Barnett, Carlton Staffing director of marketing, and Madelyn Varner, Randstad area director of East Carolina.

The scholarship recipients will receive complimentary registration packages to attend Staffing World® 2020, taking place virtually Oct. 19–22, and THRIVE 2020, a new virtual event that will deliver content designed especially for women who seek to grow their leadership skills and expand their professional reach in the staffing industry, on Nov. 17.

Barnett joined Carlton Staffing in 2015. Her responsibilities include the company’s social media, public relations, branding, company engagement, and digital recruitment strategies. After adopting Barnett’s strategic recruiting plan, the company experienced a 472% increase in Facebook followers and a 49% reduction in recruitment spending.

Varner started with Randstad in 2016. She is responsible for overseeing performance activities—training, mentoring, business development, candidate recruiting, conflict resolution, customer service and retention, and intra-operating company synergies—and P&L for her team of 23 employees.

“ASA is thrilled to announce the first recipients of the Women in Leadership Scholarship awards,” said Sara Luchsinger, CSP, ASA women in leadership interest group chairman and SEEK Careers/Staffing vice president of organizational development. “This scholarship program rewards young leaders with great potential, like Brenna and Madelyn, with the opportunity to attend ASA premier events at no cost to assist in their continued professional development, and also supports the advancement of women leaders in staffing.”

This scholarship program is possible thanks to support from Assurance, founding sponsor of the ASA women in leadership interest group. Additional women in leadership interest group sponsors are Anthem, Bullhorn, ClearEdge Marketing, Mee Derby, and WorkN.

Learn more about Staffing World at and THRIVE 2020 at


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