Attract Candidates With a First-Rate Employer Brand


Recent research indicates that 68% of employees are willing to accept a lower salary in order to work for a company with a great employer brand. Additionally, 94% of job seekers say they’re likely to apply for a job if they can tell that the employer actively manages its brand. How do candidates view your company? And how is that perception affecting the company’s ability to attract and recruit talent?

In this ASA webinar, Kira Federer of Glassdoor will explain why employer branding is such an important part of today’s recruiting landscape. Federer also will share best-in-class strategies from companies that have innovative brands.


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